In the first half of the 2010’s Nature’s Pure Beverage Company produced a line of organic colas in the variants original, cherry, and French vanilla.

The company was founded in 2010 by John Balboni who had previously worked with Pepsi and AriZona Iced Tea. He wanted to start something on his own and had found that very many soft drinks contained high-fructose corn syrup, cancer-linked caramel coloring, and artificial ingredients.

The result was a company based on three different colas. According to their now defunct website the colas were launched in March 2012. The last post on Facebook was in February 2015 and their website seems to have been taken down in 2016.